Getting Lucky at the Telegraph Outdoor Adventure and Travel Show

Last week, we took our personal hydrogen fuel cell charger Upp to the people who make it their goal to live life unplugged: the attendees of The Telegraph Outdoor Adventure and Travel Show. For the uninitiated, the Outdoor Show (as it’s affectionately called) is the UK’s largest exhibition for adventurers of all types. Whether your hobby is travelling, photography, climbing or watersports – or if you’d just like to pick up some new gear—the Outdoor Show is a must–attend. Beyond just practical shopping, it’s a great place to get inspired and check out what’s new in the adventure circuit. So of course, this was the perfect place for us to display Upp.

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We were at London’s ExCel Centre for all four days of the conference, from Thursday, February 12 to Sunday, February 15. Of course, we had our work cut out for us keeping all of our fellow adventurers and conference attendees powered up and unplugged. While many attendees had scaled mountains before, sometimes there’s no more impossible feat than just keeping your phone charged at one of these marathon conferences.  But we decided to debut a special feature at this conference for those who were feeling particularly lucky: our very own Wheel of Fortune! How did it work? Conference attendees could spin to win an Upp, a cartridge or an Upp-powered device like a GoPro! There were no losers here – everyone who spun walked away with at least a lollypop.

As for the conference itself, we definitely got inspired for our next adventure. There were stands for destinations all over the world, climbing centres to test our abilities before hitting some real boulders, and even some downright bizarre displays of skills that we hope to never have to put to the test, like skinning rabbits and eating worms.

Did you attend the show? What there inspired you to want to live life unplugged the most?

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